Over the past decade we’ve celebrated the stories of
exceptional entrepreneurs, many of whom have gone on to become household names and are at the forefront of changing the way in which we live and work.
The stories in this book give an insight into the experiences of ten entrepreneurs who have been celebrated by the Great British Entrepreneur Awards over the past decade.
While backgrounds, upbringing, education and exposure to entrepreneurship vary wildly from story to story, the common thread in these stories is that money is rarely, if ever, the primary incentive.